Friday, December 31, 2010

Pakamalan Ke Ing SM City Pampanga


SM City Pampanga celebrates ten years of being part of every Kapampangan's lifestyle as it holds its 10th Anniversary celebration starting November 12 to December 7, 2010.

It was a decade ago when the very first SM Supermall in Central Luzon opened on November 10, 2000. The grand opening of SM City Pampanga made history when thousands of shoppers welcomed the mall causing massive traffic in two municipalities, San Fernando and Mexico, reaching all the way to North Luzon Expressway.

Seeing its early success, SM Group’s chairman and founder Mr. Henry Sy, Sr at once opted to add a mall extension, the Building 2 which opened on October 2002. Still due to high demands and feasibility, Building 3 and the Newest Wing were built and opened on October 2003 and November 2007, respectively.

Record holder of the longest and biggest mall in the region with more than 820 meters sprawl of mall shopping area, and the largest SM Supermalls land area for a total of 31.6 hectares, SM City Pampanga houses popular food, apparel and services shops and also Pampanga's homegrown tenants.

Gala Night for Tenants

SM City Pampanga honored its tenants in a 10th Anniversary Gala night, showcasing the mall’s mix of the best homegrown, national, and international brands.

The event highlighted the Kampampangan’s business acumen through its homegrown tenants, some of whom like Ronald Pineda of Folded & Hung and Genoveva Gozum of Genevieve Gozum have grown into dynamic national brands.

City officials from Mexico and San Fernando – Councilors Ruping Dumalo and Alex Pablo and City Administrator Fer Caylao, Barangay Engineer Nestor Reyes and Jess Punzalan joined SM’s Regional Operations Manager for North Luzon Cesar Bondoc, AVP for Marketing Tina Adriano, and Mall Manager Lana Erroba in honoring the mall’s tenants.

Brillante Mendoza Comes Home with a Film Festival

Pampanga is home of the best artists in the country. It has a long artistic tradition – from comic strip creator/writer turned director and producer Carlo J. Caparas and modern Filipino painter and printmaker Benedicto “Bencab” Cabrera, who have their roots in Pampanga, to the first Filipino to win the Cannes International Film Festival for Best Director Brillante Mendoza.

His films are alive and well today through a small independent production outfit called Centerstage Productions. CSP is a group of independent filmmakers who have brought honors to the country via feature films that won several awards and recognition in prestigious film festival here and abroad.

As SM City Pampanga culminates its 10th Anniversary celebration, it honors its homegrown film artist Brillante Mendoza through a film festival of his four multi-awarded films on December 6 & 7 at Cinema 6.

His subsequent films won further major international awards. MANORO (The Aeta Teacher, 2006) won the CinemAvvenir at the Torino Film Festival 2006 and Best Picture and Director Awards at the Cinemanila 2006. KALELDO (Summer Heat) won the Netpac Award in Jeonju 2007 and the Best Actress Awards in Durban 2007. FOSTER CHILD won the Best Actress award in New Delhi in 2007, Special Jury Award in Kazakhstan 2007, the Signis Award in Las Palmas 2008, Best Picture and Actress Awards in Durban 2008. LOLA won the Grand Knight Award equivalent to the Grand Jury Prize in the world competition category of the 27th Miami International Film Festival in the US.

Well-attended by schools in the province namely Dominican School of Mexico, ICT High School in Sindalan and one of the biggest school in the province, Pampanga High School, where former president Diosdado P. Macapagal was among its graduates. An interactive Q&A after every film was done wherein the students actively participated and asked from the simplest to the complex questions to the director who happily answered all their queries.
A photo opportunity where the students willingly posed with Brillante Mendoza as he “directs” them on how to pose on the wall to make an illusion of being part of the film.

After the film showing of the students, an after-party took place at the lobby where important guests like Board Members Monz Laus and Trina Dizon graced the event. Also present are Malou Garbes, member of IMAarti group; Tonette Orejas, correspondent of Philippine Daily Inquirer; Rem Prin, President of Art Association of the Philippines Angeles Chapter; and Lana Erroba, Mall Manager of SM City Pamapnga who each read the synopsis of the four films showcased on the event. Leading the ribbon cutting is SM's Vice President for Marketing Communications Group and Publicity, Millie F. Dizon who have put together the prestigious event.

Kapampangan Artistry

As SM City Pampanga celebrates its 10th Year in business, it also celebrate and gives honor to the rich culture the province offers and takes a great pride on.

In the heart of every Kapampangans, tradition, heritage and culture is very much alive in their hearts and minds. Through Artist Association of the Philippines City of San Fernando and Angeles Chapter and SM City Pampanga's support to the rich culture of Pampanga, they have brought art closer to the Kapampangans. Gathered in one exhibit over 30 artists participated displaying each art which strongly suggest the richness of the culture.

Held at Building 4, Exhibit Area of SM City Pampanga on November 16, shoppers warmly welcomed the exhibit as they go through one artwork to another. What's more, shoppers are stopped on their tracks for they were fascinated as the artists did an on-the-spot painting and sketching.

Honoring the ribbon cutting is Hon. Mayor Oca Rodriguez of City of San Fernando joined by SM VP for Marketing Millie F. Dizon, SM City Pampanga Assistant Mall Manager Lana Erroba and SM Regional Operations Manager for North Luzon Mr. Cesar Bondoc.

Present in the event were AAP Angeles Chapter President Rem Prin, Vice President for External Affairs Ral Arrogante, Vice President for Internal Affairs Noel Catacutan, AAP Public Relations Officer Don De Dios and AAP City of San Fernando Chapter President Ching Pangilinan.

Among the artworks that were featured were “Street Scene” by Rafael Maniago, Hermie Pineda's 'Restoration”, Don De Dios' “Ciudad ning Angeles”, Aries Tiglao's “Sibul ning Arayat”, Leonardo Tulabut's “Manugak”, “Deboto” by Noel Catacutan, “Buko” by Rem Prin, Edgar Nucum's “Mag-alimango”, Efren Erese's “Wala si Ina” and Joie Pabilando's “Balsa” among others.

Kapampangan Artistry is one of the many exciting event of SM City Pampanga in celebration of their its 10 year anniversary.


Every Girl’s Must Haves

The fashion forecast at SM City Pampanga? Crisp and cold night air reminds us that Christmas is just around the corner, but it is bright and sunny where style is concerned with the latest Accessorize fashion trends – Fantasy World, Global Gypset, Vintage Boudoir, and British Grace.

Looking for a specific style to ramp on Christmas or a unique style to start the year with a boom? Accessorize is the perfect one-stop-shop to every girls desire to complete an outfit. Accessorize launches four inspiring collections for Autumn Winter 2010. Focusing on themes of Futuristic Fantasy, Luxe Gypset Travellers, Pastel Vintage Boudoirs and English Heritage, the stories dive into the top trends for the new season.
Fantasy World…An ethereal collection inspired by a fantastical futuristic wonderland of nymphs and woodland creatures. Modernized with a nod to digital art, whilst absorbing an outdoors essence, the range presents fragile flowers, bugs and butterflies on quirky necklaces and cuffs, giant gem cocktail rings and wet-look patent bags.
This modern day romantic story invites in new items such as the textured snood and bids a welcome return to the famous pompom scarf.

Global Gypset…Taking a journey back in time to the 70s, this story brings together the inherent boho characteristics of the hippy era, with modern luxe styling and a hint of glamour.
Pattern-clashing scarves in eclectic geo-florals take centre stage, backed up by embroidered heritage bags with tassels and gem stone enhancement.
Colours are spicy and exotic, drawing influence from the far-away lands of Persia and the Ottoman Empire. Sheepskin & shearling debut in this range and emphasis is drawn on gold; both brushed and bright alike.
Vintage Boudoir…Enter the girly dressing room of the vintage boudoir collection. Delightfully playing with all things pretty and feminine, the range incorporates a stylish Oriental twist.
Lofty cobweb snoods, lace printed bags and kitsch sewing kit pendants and Chiwawa charms, sing girliness and fun.
Pearls and Perspex drive this story and a chic nude fringed clutch boasts hero status.
The feeling is delicate and whimsical with a sprinkling of magical style.

British Grace…With a nostalgic glance and 1940s wartime, this story is
whole heartedly British and presents casual chic at its best.
The countryside look is key amongst elements of youth and tea-stained elegance. Medals and rosettes proudly declare Brit-ruling style on bags and statement jewellery. Retro cloche hats are directional and updated union jack prints take form on holdall bags and token shoppers alike.
A quirky bow-tie pendant necklace puts a stamp of style approval on the collection and a coronation crown ring is unique and frivolous.

Get all these trends you want now at Accessorize located at Building 4 of SM City Pampanga. Visit Accessorize online at or at tel. no: (045) 455-3581 .

Saturday, August 07, 2010

SM City Pampanga Greets Etude House, 'Annyeong Haseo"

The craze with anything Korean has yet to fade in the country especially now that Etude House, a popolar Korean skincare and makeup brand just recently opened its first ever regional shop and it's in SM City Pampanga!

Wonder no more on how how Korean-novela actor/actresses get their blemish-free and oh-so-perfect looking skin. With Etude House skincare and makeup products, anyone can achieve the same look. Very popular to Korean youth and now SM City Pampanga is proud to have Etude House in the family wherein Kapampangan youth are free to indulge in their extensive product line at a very competitive prices.
Etude House is best known for its BB Cream (blemish balms cream) and powder compact that helps to improve the appearance of the skin and is very affordable. What's more, for every purchase of a minimum of P1,000 you get a free Angel pen; P2,000 Lee Min Ho Diary; P3,000Etude Tote Bag.

Vist Etude House now! you won't miss it with it's very attreactive pink and white adorned store located at the Ground Floor, Annex 3 SM City Pampanga. You can't just pass by this store without taking a look.

Monday, July 12, 2010

Kuya Pok and Ate Ritz' Cooking Demo with Chef Niño (QTV11) at SM City Pampanga Foodcourt

Press Releases:

House of Obagi Now in SM City Pampanga

"You were born with a beautiful complexion, In 6 1/2 weeks we give you back your healthy skin." - Dr. Zein Obagi, founder.

This is the House of Obagi promise who recently opened its first ever shop in all SM Supermalls. Not more than a week old at SM City Pampanga, walk-in clients are already coming in to inquire about the work of magic Obagi Product Line can do. Resident Dermatologists are present on a daily basis from 3pm to 7pm for skin consultation that is a tad step to achieving that beautiful skin.
(Friendly residents of House of Obagi: Physician Assistant Suzette Rubiano and Patient Care Officer Danica Comia)

House of Obagi is the first of its kind in Asia and the first in the region. Over 720 affiliated dermatologists are using Obagi products which is now made available over the counter at SM City Pampanga after patients get prescription from doctor to address the damage at its source, ensuring clearer, healthier, younger-looking, younger-acting skin.
What's more, special discounts awaits walk-in customers when purchasing any retail products until the end of July. Free Obagi Sunblock is being given away to first 100 customers who avail any Obagi Product Line.
After the succesful opening of House of Obagi in SM City Pampanga, the shop will also open at SM Northe Edsa by the end of this month.

House of Obagi is now open at the Ground Floor, Annex 3 SM City Pampanga.

Thursday, July 08, 2010

SM's Pretty Shielas

L to R Girls: Bev Cruz, SM City Baliwag; Rain Cervantes, SM City Pampanga; Sheryl Baltazar, SM City Marilao; Venus Manalang, SM City Clark.

Taken last May 27 at the Bowling Center of SM North Edsa after a short trip to the Sky Garden Safari and hearty meal at Gerry's Grill.

Love the girls! <3


Books to give you hope, deepen your faith, nourish your spirit... Now within your reach at a convenient spot in Pampanga.

In need of inspiration, instruction, insight? You may find these on family, friends and in books. Yes – books. Many good books are available at OMF Lit, a specialty shop newly opened at SM City Pampanga.

OMF Lit promotes spritual growth primarily among Filipino, living in the Philippines and in abroad, through the effective and righteous management of a publishing business. Some of the must read Best-sellers are: Stories for the Extreme Teen's Heart, I Kisseed Dating Goodbye, Saving My First Kiss, Boy Meets Girl, This is My Story and The Way of the Shepherd.

Also, stylish teens can create their own fashion statements with their own stylish covered design Bibles.
What’s more, R.O.B Us! (Raid Our Bookshop: the Ultimate Sale!) is happening from June 4 to 26 to all OMF Lit Bookshops nationwide. Booklovers enjoy 20% savings on all OMF Lit local and imported titles. Plus, to extend your savings, grab a discount flyer at the Bookshop and get 20% off until August 15, 2010.

OMF Lit Bookshop is now open at the Ground Floor Main Building (near Supermarket) SM City Pampanga.

Thursday, July 01, 2010

How much hotdog can you eat?

On the recent celebration of Father's Day, Pampanga's Best sponsored a Hotdog Eating Contest at SMPP. It's shocking that there are a couple of dads with their kids who can gulped down 8 jumbo hotdogs in 1 min!
But an officemate of mine can eat 5 of these in one standing. (yes Lloyd, that's you dude)
The contestants were not the only one who enjoyed the free hotdogs.
(L to R: Lloyd, Ryan, Jeremy, Ukrain, Joy and Rey)

We helped ourselves to unlimited hotdog at the backstage. Yum! Maybe we should have more of this event hehe

That's the same hotdog I've been holding in all photos :p I can't seem to finish it coz it's quite... big. :p

No more dinner for them after this. They lost count on the hotdog they ate that the event ran out of hotgods for the contestants. :p See?? im still holding the same hotdog :p infairness it was delish!


Impromptu picture taking at LOE's office. (i look stupid, i know) anyway, these are my new officemates here at SMPP.
Now this is more like it. :)

My Press Releases with SMPP

This was a fun day. My first media outing with Pampanga and Bulacan media with my PR group from Marilao, Baliwag and Clark. This event was the Sky Garden Safari Tour in SM North Edsa. We arrived so early in the morning that we were able to tour ourselves even without the tour guide (hehe) For lunch, we ate at Gerry's grill and played bowling afterwards. We were very tired but the day's not over yet, we had to go back to Clark for an Senior-cruzan event. (whew.)

Thursday, June 03, 2010

New Old Career

It's my 2nd week in my new work here in Pampanga. So far so good. I get to do media relations stuff again. Still learning the ropes and feeling lost most of the times but that's normal (I think).

The consolation of my work now as a PRO is that the media people here in Pampanga are all very kind and accomodating. I became good friends with all of them in an instant. Not that I have no media friends nationally, I have -- a lot. It's just that so many PR agencies and corporations in the metro that the media cannot accomodate all of us in their paper as much as they would want to or even come to all the events they're invited in. (If you could just imagine how many press releases and events they get in a day >.<>

On both accounts, It's nice to start my day seeing the newspaper with our event in full-color and most of the time even in front page. :) It makes me look forward to more events (yeah i know, the preparation period takes longer than the event perse) and seeing my media friends again takling about anything and everything.